Connections Jun 2023 TC

恒隆 66 尊享季 線上線下感受城市脈動 Hang Lung 66 Brand Campaign Leads the Pulse of the City 藝 術、設計和文化是構成城市脈動重要 一環。今年，恒隆與時尚媒體《 InStyle 優家畫報》攜手合作，在內地七個恒隆廣場 呈獻恒隆 66 尊享季年度活動，以「藝享時尚」 為主題，透過線上線下方式帶領顧客涉獵 時尚、美容、生活美學和藝術等各個範疇。 打造藝術與時尚感兼備的線下體驗 空間 今年恒隆 66 尊享季的設計裝置由意大利藝術 家 Joys di Padova 創作，他以平面與立體 幾何圖形結合，以及鮮艷色彩撞擊的概念， 打造出藝術和時尚感並重的線下體驗空間， 讓顧客可盡情拍照打卡。恒隆亦與商戶攜 手，以限定福利回饋廣大顧客。 A rt, design and culture are an important part of the city’s pulse. This year, Hang Lung and the well-known fashion media outlet “InStyle Youjia Pictorial” joined hands to present the annual Hang Lung 66 Brand Campaign with the theme “Art in Fashion” in seven Hang Lung malls, engaging customers in the exploration of fashion, beauty, lifestyle and art both online and up close and personal. Creating Experience Zones with Art and Fashion This year’s Hang Lung 66 Brand Campaign installations are designed by Italian artist, Joys di Padova. With the concept of color collision and the combination of two-dimensional and three-dimensional geometries, an experience zone reflecting both art and fashion elements was created to allow customers to take pictures and check-in. We also joined hands with tenants to present special privileges and exclusive offers to customers. 昆明恒隆廣場 Spring City 66, Kunming 瀋陽市府恒隆廣場 Forum 66, Shenyang 8 恒 隆 脈 搏 H L P U L S E 06 2023 連 繫 恒 隆 CONNECTIONS