(Hong Kong, June 23, 2015) As the trendy hub in Causeway Bay, Fashion Walk of Hang Lung Properties is opening up the toy chest to initiate another wave of creative projects this summer by launching the program “100 Ways To Summer”. Esteemed Japanese graffiti and origami master Shin Tanaka has created a unique cartoon mascot, Fashion Walker, to honor Fashion Walk as the center of style and glamour in the local fashion scene and to demonstrate its creative atmosphere in this crazy summer.

The towering Fashion Walker mascot, standing four meters tall, will be displayed at the entrance of Fashion Walk Main Block, welcoming visitors to the heart and soul of Hong Kong’s contemporary fashion-art scene. Shin Tanaka has also designed noteworthy cartoon mascots to give a unique perspective on the many world-renowned brands that call Fashion Walk their home, including Michael Kors, Ted Baker, burgeRoom, Kiehl’s and LOG-ON, showcasing each brand’s trademark to the fullest.

Adored by the international fashion scene, Shin Tanaka specializes in combining the style of modern graffiti with the Japanese ancient art of origami to create unique paper artworks. He was invited by the godfather of the fashion world, Karl Lagerfeld, to create an exhibition named Paper Toy Mania for the Parcours Saint-Germain which is held in Paris annually. He has also created a paper figure, Paper Lady Gaga, of the fashion-forward diva Lady Gaga, illustrating her distinctive performance style when performing on stage. Besides these well-known figures, he has also collaborated with numerous well-known international brands in the past, such as NIKE, adidas and Reebok, using intricate origami to showcase the different traits and unique brand image of each label.

From now until August 31, 2015, customers can have some fun with the interactive photo booth placed inside Fashion Walk Main Block. Customers can have first-hand experience of the charm and fun of origami by creating 3D artworks which are made by special piece of paper with their own facial appearance. For customers who have spent a specific amount, special gifts await to be redeemed, including limited edition Gacha capsule, tote bag and umbrella. For redemption details, please refer to the appendix.