Page 61 - Hang Lung Properties 2012 Annual Report

and Fitness, Jolyvia Beauty, Eastern Renowned and Kaku Children
Playgroup, we look forward to attracting even more footfall in the
coming year.
Although market competition and economic uncertainty are posing
challenges, Palace 66 will continue to refine and optimize our tenant
mix to match the profile of our target customers, while staying ahead
of the market and leveraging our strengths to maintain our leadership
position in Shenyang’s retail arena.
PARC 66, JINAN
Offering a comprehensive package of premium dining, shopping,
leisure and entertainment facilities, Parc 66 unveils a completely new
lifestyle experience. The mall celebrated its first anniversary in August
2012, marking a milestone year of success with rental turnover up
197% to HK$365 million. Almost fully leased with an occupancy rate
of 97%, the project’s rental margin improved to 51% during the year.
International MMA Club and Fitness）、嬌莉
芙（Jolyvia Beauty）、東方紳媛會所和卡酷
兒童動漫天地等，將於不久的將來相繼開
業，因此我們預期來年可吸引更多客流。
雖然市場競爭和經濟不穩帶來重重挑戰，
皇城恒隆廣場仍會繼續改善及優化租戶組
合以配合目標客戶所需，並利用我們作為
市場先行者的優勢在瀋陽的零售市場中保
持領導地位。
恒隆廣場 • 濟南
濟南的恒隆廣場集優質餐飲、購物、休閒
和娛樂於一體，提供全新的生活體驗。該
購物商場於二零一二年八月慶祝成立一週
年，奠下成績彪炳的里程碑。其年內的租
金收入上升百分之一百九十七至港幣三億
六千五百萬元；租出率達百分之九十七，
近乎全部租出；租賃邊際利潤升至百分之
五十一。
恒隆廣場已成為濟南市的地標
Parc 66 has become the landmark of Jinan
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