Page 62 - Hang Lung Properties 2012 Annual Report

Our refined tenant mix introduced light food and beverage outlets on
selected floors, providing a comfortable environment for shoppers to relax
and recharge. Enhancing the family-friendly atmosphere of the mall, we
introduced a Jurassic-themed zone as well as a children’s playground on
Level 5 and also launched a Kids Club – which offers entertainment and
educational activities as well as special discounts on purchases. Tenants
offering related products and services have experienced improved
footfall and revenues from our renewed family focus.
Parc 66 earned a number of industry accolades during the year,
including a Gold Award in the 2012 ICSC Asia Pacific Shopping
Center Awards in the “New Developments” category under the
“Design and Development” section, as well as a Gold Award for
“Sustainable Design”. Echoing that success, the mall also earned a
Silver Award for “Best Retail and Leisure Development” at the MIPIM
Asia Awards 2012.
FORUM 66, SHENYANG
Forum 66 contributed rental turnover of HK$70 million during its first three
months of operations. Having celebrated its grand opening on September
28, 2012, it is the Group’s second landmark development in Shenyang
and the largest project currently under construction.
該項目精選租戶組合，並在特定樓層引入輕
餐飲店，讓購物者在舒適的環境下閒休。五
樓設有侏羅紀主題樂園及兒童遊樂場，加強
商場的親子氛圍，同時設有兒童俱樂部以提
供娛樂教育活動及購物折扣。這個以家庭為
中心的嶄新策略成功帶動客流，為提供相關
產品和服務的租戶增加收入。
年內，濟南的恒隆廣場贏得多項業界殊
榮，包括在二零一二年度亞太區購物中心
大獎中，摘下「全新商業零售物業項目 ─
設計與發展組別」金獎和「可持續設計」金
獎，並勇奪二零一二年度亞洲國際房地產
大獎中的「最佳零售與休閒項目組別」銀獎。
市府恒隆廣場 • 瀋陽
市府恒隆廣場於二零一二年九月二十八日
隆重開幕，首三個月的租金收入已達港幣
七千萬元。這是本集團在瀋陽的第二個地
標項目，也是我們目前最大的在建項目。
瀋陽的市府恒隆廣場於二零一二年九月二十八日隆重開幕
Forum 66 in Shenyang celebrated its grand opening on September 28, 2012
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