Page 59 - Hang Lung Group 2012 Annual Report

Titans International MMA Club and Fitness, Jolyvia Beauty,
Eastern Renowned and Kaku Children Playgroup are currently
renovating premises for opening in the near future; and we look
forward to attracting even more lifestyle brands and foot traffic in
the coming year.
Despite the challenges of intense market competition and economic
uncertainty, Palace 66 is staying ahead of the market by optimizing
our tenant mixes to maximize the appeal for target shoppers. We will
continue to leverage internal strengths to remain a leader in Shenyang’s
retail market.
PARC 66, JINAN
Parc 66 offers a completely new lifestyle experience – a comprehensive
package of premium dining, shopping, leisure and entertainment
facilities. The mall celebrated its first anniversary in August 2012,
marking a milestone year of success with rental turnover up 197% to
HK$365 million. Enjoying a high occupancy rate of 97%, the project’s
rental margin improved to 51% during the year.
泰坦斯國際 MMA 健身俱樂部（ T i t a n s
International MMA Club and Fitness）、嬌莉
芙（Jolyvia Beauty）、東方紳媛會所和卡酷
兒童動漫天地等多家品牌店舖現正裝修，
將於不久的將來開業；我們並期望於來年
吸引更多時尚生活品牌落戶及增加客流。
雖然市場競爭激烈及經濟不穩帶來重重挑
戰，皇城恒隆廣場仍會繼續改善及優化租
戶組合以配合目標客戶所需，並利用我們
作為市場先行者的優勢在瀋陽的零售市場
中保持領導地位。
恒隆廣場 • 濟南
濟南的恒隆廣場集優質餐飲、購物、休閒
和娛樂於一體，提供全新的生活體驗。該
購物商場於二零一二年八月慶祝成立一週
年，奠下成績彪炳的里程碑。其年內的租
金收入上升百分之一百九十七至港幣三億
六千五百萬元，租出率達百分之九十七，
租賃邊際利潤升至百分之五十一。
濟南的恒隆廣場慶祝開業一週年
Parc 66 celebrated its first anniversary
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